Oftentimes, we have compared our musicians to Nigerian acts who boast of a huge global following, filling huge venues especially in the United Kingdom and United States while amassing wealth in their wake but Ghanaian rapper Trigmatic doesn’t think they should be the benchmark.
Trigmatic, real name Enoch Nana Yaw Oduro-Agyei, believes Ghanaian artistes could gain global recognition and make a lot of good money too if they explored other markets.
In an interview with Graphic Showbiz recently, Trigmatic said there was a lot of money to be made from other countries “and that should be our target instead of pitting Nigerian musicians against ours”.
“I think the comparison between Ghanaian and Nigerian musicians is just too much and it is high time we stopped. Ghanaian musicians have to find their target audience beyond Ghana and make it an effort to introduce themselves and their music to their new fans in other countries.”
“They need to move to countries such as South Africa, Brazil, Korea and make their music known to their new fans there. I know South Americans love African music and patronise our songs a lot.”
“So for instance, Kuami Eugene could target that area and make himself relevant to the citizens over there and trust me, he will make it in no time and will be very rich as well. We need to have collaborations with artistes from these countries and get promoters to push our songs there,” he said.
Trigmatic admitted it would be difficult to break boundaries if we sit in Ghana and be local champions.
“Each musician is thinking about himself and a few friends and not really seeing the bigger picture by coming together to fight for a common goal. We are okay jumping on a few shows and making some money and not exploiting other areas.”
“We could come together and speak to the government about our frustrations and what we need to push our music out there. In some countries, the government is more than willing to support their musicians and if we are not getting same here, the best is to come together and make our concerns known,” he added.